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Written by Jerry Rice
Riverside Magazine
April 13, 2009
The price is right
For the third year, UC Riverside students are riding Riverside Transit Agency busses for free thanks to the U-Pass program. Besides offering a no-cost alternative to driving, benefits include improved traffic conditions on streets around UCR and less competition for campus parking spaces.
The program keeps hitting new highs. In 2008, student boardings rose to 170,000 — a 140 percent increase from the year before, says Brad Weaver, RTA spokesman.
Riverside Community College and La Sierra University joined the program this academic year, and talks are underway with California Baptist University.
"This program is exposing a new group of people to public transit, and it has the potential to convert an entire generation of students into lifelong users of public transportation," Weaver says. |
